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About Us

Unpaved carries a collection of activewear, loungewear, and lifestyle and wellness products from purpose-driven and positive brands. Brands are selected based on quality as well as company values including but not limited to: sustainability, manufactured/produced in USA, manufactured/produced in ethical working environments, organically and/or ethically sourced fabrics, fair-trade certified, not tested on animals, vegan, Certified B-corp and/OR in the process of refining themselves to reduce carbon footprint and produce ethically made products.ย 

It's a beautiful day to shop some new apparel at Unpaved Athleisure!

Discover the latest styles from top brands including Sweaty Betty, ALOHA Collection, Spiritual Gangster, and more! ๐Ÿ˜ Upgrade your athleisure game and embrace comfort and style like never before. Don't miss out on this shopping paradise! ๐ŸŒŸ
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#insporational #quotes #rest #unpavedway #theunpavedway #sunday #discoverstillwater #stillwatermn #stcroixriver #stcroixvalley #fashion #athleisure #ootd #outfitoftheday #shopsmall #shoplocal #outfits #inspofashion #getthelook #fashionblogger #travel #stillwater #minnesota #twincities #fashionable #discoverstillwater #sweatybetty #newbrands #newbrand
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In a world filled with endless demands and constant busyness, it's important to understand the significance of rest. โœจ
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#RestAndRise #Rejuvenate #Balance #SelfCare #inspo #insporational #quotes #rest #unpavedway #theunpavedway #sunday #discoverstillwater #stillwatermn #stcroixriver #stcroixvalley #fashion #athleisure #ootd #outfitoftheday #shopsmall #shoplocal #outfits #inspofashion #getthelook #fashionblogger #travel #stillwater #minnesota #twincities #fashionable
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12 3

When you feel good in what you wear, you perform even better. The right outfit can boost your confidence, motivate you, and make you look forward to every sweat session. Invest in activewear that not only flatters your figure but also lifts your spirits. โ˜€

Effortlessly chic and endlessly comfortable, @the_upside Seamless Kelsey Bra in Black is a must-have staple for every active woman..
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#unpavedway #theunpavedway #sunday #discoverstillwater #stillwatermn #stcroixriver #stcroixvalley #fashion #athleisure #ootd #outfitoftheday #shopsmall #shoplocal #outfits #inspofashion #getthelook #fashionblogger #travel #stillwater #minnesota #twincities #fashionable
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Happy Memorial Day! We hope you spend this day with friends and family doing the things you love.๐Ÿ˜‰

๐Ÿ’™๐Ÿคโค๏ธ
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.#theunpavedway #apparelcompany #showmeyourmumu #stillwatermn #memorialday #happymemorialday #style
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Sunday just got a whole lot better with a visit to Unpaved Athleisure in downtown Stillwater! ๐Ÿ›๏ธ

Come discover our latest collection of spring apparel from your favorite athleisure brands like Varley, BeachRiot, P.E Nation + so many more. Letโ€™s make this Sunday a fashionable one๐Ÿ’•
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#unpavedway #theunpavedway #sunday #discoverstillwater #stillwatermn #stcroixriver #stcroixvalley #fashion #athleisure #ootd #outfitoftheday #shopsmall #shoplocal #outfits #inspofashion #getthelook #fashionblogger #travel #stillwater #minnesota #twincities #fashionable
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๐Ÿšจ JUST IN: New @vuoriclothing wear! ๐Ÿšจ

Vuori makes performance apparel inspired by a coastal California lifestyle - an integration of yoga, surf, sports, music, and life.

โœจIn-store onlyโœจ
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#vouri #fitness #jogger #fitnessapparel #apparel #apparelcompany #sustainablebrands #luxuryfitness #fitwear #activewear #athleisure #athleticwear #stillwatermn #shopping #shop #mainstreet
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The Infinite Saturn Crew in Black by @the_upside is the epitome of comfort and style. Embrace a fresh perspective, break boundaries, and conquer your day wearing this 100% cotton, relaxed and oversized look. ๐ŸŒธ๐ŸŒผ๐ŸŒธ

Shop all our NEW spring apparel at Unpavedathleisure.com
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#unpavedathleisure #theunpavedway #discoverstillwater #stillwatermn #stillwaterminnesota #stcroixvalley #minnesota #mn #twincities #style #fashion #ootd #outfitoftheday #getthelook #midwest #athleisure #athleisurewear #yoga #leisurestate #sportmystyle #lookoftheday #spring #fashion #fashiontrends2023 #hotpink #prettyinpink #sustainable #sustainablebrands #sustainablefashion #discoverStillwater
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13 1

Free your spirit ๐Ÿชฌ๐Ÿฆ‹โœจโ˜ฏ
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#theunpavedway #apparel #theupside #comfortableattire #fashion #sustainablebrands #style #sustainablefashion #athleisure #athleisurewear #comfy #tyedye #tshirt
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Welcome to Cardiff-by-the-Sea, the second home along the beautiful California coast.๐ŸŒŠ Our Seaside print was named after this laid-back, small town that is home to one of our favorite surf breaks, Seaside Reef!

Your favorite bikini bag, made to keep your wet stuff separate and your dry stuff dry, so pack your bags!
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#theunpaved #seaside #bag #apparel #apparelcompany #athleisure #fashion #style #summer #stillwatermn
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3 1

We love the moon almost as much as we love the ocean โ˜๏ธ๐ŸŒ‘๐Ÿ’ซ๐ŸŒŒ๐Ÿช

Shop this look and all of your @spiritualgangster faves at unpavedathleisure.com
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#theunpavedway #starchild #moonchild #apparl #apparelcompany #tanktop #comfy #comfyoutfit #spiritualgangster #stillwatermn
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๐Ÿ™ƒ
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#theunpavedway #apparel #theupside #comfortableattire #fashion #sustainablebrands #style #sustainablefashion #athleisure #athleisurewear #comfy #tyedye #tshirt
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Saturday vibe check ๐Ÿš๐ŸŒžโš“๐Ÿค
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#apparel #beachlife #beachfashion #style #fashionstyle #apparelcompany #athleisurewear #athleisure #stillwatermn #comfyoutfit #comfystyle
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The Lilian Knit Top in Sage is effortlessly chic and luxuriously soft - the perfect comfy, cozy, cute spring look.๐ŸŒธ
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#theunpavedway #sweatshirt #apparel #apparelcompany #athleisure #athleisurewear #spring #springtime #springlooks #springfashion #fashion #syle #fashionstyle #stillwatermn #stillwaterminnesota #sustainablefashion #sustainablebrands #harni
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We love a good neon look. Come shop with us and brighten up your wardrobe!
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#theunpavedway #apparel #theupside #comfortableattire #fashion #sustainablebrands #style #sustainablefashion #athleisure #athleisurewear #comfy #tyedye #tshirt
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Add a timeless polo top to your wardrobe with the Willa Polo Top by @beachriot. Cropped and colorful, it's the perfect layer to any outfit. Made with a pique fabric, it's super cooling and lightweight for a day outside!

๐Ÿ’•
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#theunpavedway๐ŸŒท #polo #beachriot #apparel #sustainablebrands #fashion #stillwatermn #apparelbrand #apparelcompany
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Rise and shine, it's a brand new week! Let's start this Monday with a smile and positive vibes ๐ŸŒผ๐ŸŒธ๐ŸŒท
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#unpavedathleisure #theunpavedway #discoverstillwater #stillwatermn #stillwaterminnesota #stcroixvalley #minnesota #mn #twincities #style #fashion #ootd #outfitoftheday #getthelook #midwest #athleisure #athleisurewear #yoga #leisurestate #sportmystyle #lookoftheday #spring #fashion #fashiontrends2023 #hotpink #prettyinpink #sustainable #sustainablebrands #sustainablefashion #discoverStillwater
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Create your own magic in this Box Crop Tank by @spiritualgangster, designed in a soft, breathable 100% cotton โ€” It's the effortless, go-with-the-flow tank you'll reach for daily.๐Ÿ’•

REMINDER: 20% OFF STOREWIDE ENDS TOMORROW! Come downtown Stillwater and visit us for some retail therapy. For today only we'll even be doing some in-store giveaways and additional markdowns!
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#unpavedathleisure #theunpavedway #discoverstillwater #stillwatermn #stillwaterminnesota #stcroixvalley #minnesota #mn #twincities #style #fashion #ootd #outfitoftheday #getthelook #midwest #athleisure #athleisurewear #yoga #leisurestate #sportmystyle #lookoftheday #spring #fashion #fashiontrends2023 #hotpink #prettyinpink #sustainable #sustainablebrands #sustainablefashion #discoverStillwater
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Yes, yes we are obsessed with all of our new arrivals ๐Ÿ˜

Stillwater is officially flood-free and weโ€™re ready for you. Shop new arrivals and all of your favorite, sustainable fashion brands with us! Weโ€™ll see you soon๐ŸŒž
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#theunpavedway #athleisure #sustainablebrands #sustainablefashion #apparel #shop #style #fyp #stillwatermn #fashionstyle
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